Home Apple signs 10 year streaming deal with soccer teams

Apple signs 10 year streaming deal with soccer teams

June 17– Apple has inked a broadcasting rights deal with Major League Soccer (MLS) that will allow Apple to stream every MLS match for 10 years starting in 2023. The deal is worth $2.5 billion, according to the Financial Times.

Commissioner of Major League Soccer, Dan Garber, believes that the deal will help the league appeal to a younger demographic. “This is what they’ve asked for,” he stated. “And we’re going to deliver them every match anywhere, anytime…without any restrictions.”

Apple soccer deal

Fans will be able to watch every live MLS match in the Apple TV app. In addition, the service will provide game replays, highlights, in-depth analyses and original programming.

Season ticket holders for all MLS teams will retain free access to the service. Some MLS and Leagues Cup matches will also be available to Apple TV+ subscribers at no additional charge.

The MLS content on the Apple TV app will be accessible via all devices where the app is available. This list includes the iPhone, the iPad, Apple TV 4K, Samsung, LG, Panasonic, Sony, Vizio, TLC and other smart TVs, along with Amazon Fire TV, Roku devices and more.

Multi-lingual component

The programming will include announcers in both English and Spanish. Matches involving Canadian teams will also be available in French.

Further details

Game highlights will be available in the News app. More details about when consumers can sign up for the new soccer service have yet to be released.

This new streaming deal highlights Apple’s prioritization of live sports. At present, the company is also rumored to be among several prospectors exploring rights acquisition for the NFL Sunday Ticket.

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